The world is filled with marketing podcasts where CMOs talk about marketing, but the new generation of leaders is looking...
Year: 2022
According to research run by games maker Hasbro, eight out of 10 people fight while playing the board game Monopoly,...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The Engine Room The Justice Department held a...
After six months of planning, The New York Times has finally brought ads to The Athletic. When The Times acquired...
Kroger Precision Marketing, the grocer’s advertising and data business, announced an expansion into CTV and video inventory channels on Monday....
AUCKLAND, Friday: The Pond Recruitment became a partnership during the covid peak, with senior employee Will Gregory buying a stake...
Augmented reality is quickly becoming the new reality for both brands and consumers, with the latter beginning to shift their...
Zynga is getting into app store optimization (ASO). The mobile game developer closed its acquisition of ASO provider Storemaven on...
AUCKLAND, Recently: This article, written by Paul Catmur, originally appeared in The Listener*. I have prostate cancer (he wrote). I...
As it brings its agencies closer together in the U.K. into a second campus based in London to further simplify...