December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Publicis Media On What Has To Happen Before In-Game Ads Can Take Off

Ahead of her appearance at AdExchanger’s Industry Preview on February 7, Samantha Lim, SVP of gaming strategy for Publicis Media, talks the growth of intrinsic in-game ad inventory and the

The post Publicis Media On What Has To Happen Before In-Game Ads Can Take Off appeared first on AdExchanger.

AdExchanger