May 7, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Mazda NZ Partners with AM on Three

AUCKLAND, Thursday: Mazda New Zealand has signed on to become the new premium sponsor of Warner Bros. Discovery ANZ’s morning show, AM, on Three and ThreeNow.

MBM and Boyd PR are Mazda’s media & creative and PR agencies, and were involved with the partnership.

Mazda NZ MD David Hodge said: “We’re thrilled to be partnering with AM and supporting Ryan Bridge, Melissa Chan-Green and the team to deliver the news every weekday morning.


“Mazda’s commitment is a real endorsement of AM – a show that is going from strength to strength.”


“The show’s combination of hard-hitting journalism with a bit of fun on the side is why it has become a firm favourite with viewers across the country.

“Mazda and Three have had very successful partnerships in the past and we are confident this will continue with Three’s AM. All the Mazda team including our dealerships across the country are very excited for this opportunity.”

Newshub news director Sarah Bristow said: “At Warner Bros. Discovery and Newshub we value meaningful partnerships that are mutually beneficial and that’s exactly why we’re thrilled to have Mazda’s backing for AM.

“Mazda’s commitment is a real endorsement of AM – a show that is going from strength to strength.”


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