Video creators are in a period of “rapid experimentation,” said TheSoul VP of content distribution Victor Potrel. Some are pursuing commerce, some are getting into CTV and others are going
The post How TheSoul Is Surfing The Waves Of Shorts, Commerce And Video Monetization appeared first on AdExchanger.
More Stories
Levi’s, MTV, Coca-Cola, and McDonald’s Among First Brand Hall of Fame Inductees
Jai Kibe Joins Chobani as CMO
5 Takeaways for the Last Weekend of Political Ads