Corners of ad tech are having another rough few weeks. Supply-side platform EMX filed for bankruptcy. The following day, Yahoo...
Month: February 2023
A weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem… The post Comic: Lunch Is Searched appeared first on AdExchanger....
Make way for a new term in your sustainability lexicon: greenhushing, a practice stemming from brands' fear of appearing to...
The SSP category is facing some rough times. They’re either going bankrupt (EMX), undergoing layoffs (TripleLift, Magnite) or shuttering (Yahoo)....
Māori-owned advertising and design agency, RUN, has welcomed two new appointments – account director, Shelley Cousins, and designer, Olivia Aukafolau. Cousins...
Last summer, the IAB Tech Lab released new guidelines that effectively declared out-stream the primary path for web video inventory...
The Super Bowl has always been a promotional pageantry for brands – but this year’s ads were unique in that...
To support those impacted by Cyclone Gabrielle, New Zealand Media and Entertainment (NZME) will promote New Zealand Red Cross’ New...
Instagram is currently rolling out end-to-end encryption for direct message conversations on the photo- and video-sharing platform. This feature adds...
WELLINGTON, Today: Whittaker’s has organised an integrated advertising campaign with MBM for its new “limited edition” Blondie and Biscuit 250g...