December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Nivea’s Parent Company Uses AI To Understand The DNA Of Its Top-Performing Creative

German skin care company Beiersdorf, whose brands include Nivea and Eucerin, wanted to know why certain creative assets performed better than others. By partnering with Automated Creative, which uses AI

The post Nivea’s Parent Company Uses AI To Understand The DNA Of Its Top-Performing Creative appeared first on AdExchanger.

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