December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

How Can Advertisers Stop Funding Piracy? Block Sellers, Not Domains

Domain blocking, the industry’s go-to approach for demonetizing sites that host pirated content, is set up to fail.

The post How Can Advertisers Stop Funding Piracy? Block Sellers, Not Domains appeared first on AdExchanger.

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