A moldy Burger King Whopper isn’t the marketing image a plant-based food producer wants to conjure when selling its product, but it helped bring marketing mastermind Fernando Machado to NotCo. About three years ago, when Machado was still with Burger King parent company Restaurant Brands International (RBI), Burger King Brazil CEO Luri Miranda tipped him…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Large Language Models Are Overkill For Some Marketing Tasks. Enter The Small Language Model
Uber Eats and Special US win Cannes Media Grand Prix
Media leader launches fractional offering for SMEs