December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Bank Collapse Causes Ripple Effects Across the Digital Advertising Industry

Silicon Valley Bank’s collapse has destabilized the publishers, ad-tech firms and advertisers intertwined with the tech-focused bank. In the days since, unaffected companies have been serving as ballasts, offering relief payments to publishers and paying out existing publisher clients early. Other industry-wide tremors include publishers and tech firms moving money elsewhere and potentially needing to…
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