April 28, 2024

Programmatic

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NZ agency stands front and centre on the world stage yet again

AUCKLAND, Today: Special New Zealand has been shortlisted as Global Creative Agency of the Year again by Campaign UK – one of three noms for the agency from the respected English title.

Special’s co-founder/ceo/CCO Tony Bradbourne said: “Special is the only New Zealand agency shortlisted from over 123 entries globally, including 16 from across Australia and New Zealand, and in a show of real consistency, it follows Special winning this global title in 2020.

Special’s APAC offices in Auckland, Sydney, Melbourne & Wellington have also been shortlisted for APAC Network of the Year.

And Bradbourne himself has also been shortlisted as Global Creative Leader of the Year.

Special’s APAC offices in Auckland, Sydney, Melbourne & Wellington have also been shortlisted for APAC Network of the Year.

“Everything we do at Special is about living up to our name,” says Bradbourne.


“Tony Bradbourne is shortlisted as Global Creative Leader, and Special’s 5 APAC offices are shortlisted for Network of the Year.”


“It’s what we strive for every day. It’s what we promise to the brands, companies and organisations we work with, and to everyone who makes Special what it is.

“So to be recognised like this by such an incredible group of global judges means we must be getting close to achieving that.”

“This Global Agency of the Year nomination wouldn’t be possible without our ambitious clients first and foremost, and everyone’s hard work, dedication, and support.”

The Campaign Awards exist to showcase creativity, effectiveness, new business performance, thought leadership, innovation, culture, and values.

Agencies are scored by multiple judges across all those fields.

The winners will be announced in May.


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