At YouTube’s upfront week event today from Lincoln Center, the video platform wanted to emphasize that it not only has a right to play among the TV networks but that it’s the best option for reach. “It’s a place where [advertisers] can build their brands because it’s the place people come to watch,” Sean Downey,…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
The Best Holiday Ads of 2024
The Year in Ratings: How the Major News Outlets Performed in 2024
Hidden Gems: The 13 Best Ads of 2024 That You Haven’t Seen