Go Media launches train platform network in Wellington

AUCKLAND, Today: Go Media has launched of its Way to Go digital screen network across Greater Wellington rail station platforms.

The network comprises 49 premium 4K 75” LCD screens located at the busiest train stations, including Wellington Central, Petone, Waterloo, Upper Hutt, Melling, Tawa, Porirua, Paraparaumu, and Johnsonville.

“Advertisers who want an unmissable outdoor campaign in Greater Wellington, need to include Way to Go in their media mix.”

GM, Simon Teagle said: “Advertisers who want an unmissable outdoor campaign in Greater Wellington, need to include Way to Go in their media mix.”

“Six-second full-motion video, animated or still artwork can be displayed. What’s more the networks single ad-spec is smartphone compatible, making it easy to extend smartphone creative into an outdoor campaign too.

“We’re excited to bring the Way to Go network to Wellington, offering advertisers an innovative way to connect with commuters on their daily journeys to and from the CBD”.

• gomedia.co.nz/trains