April 27, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Dramatic Save the Children Ad Shows Kids in War-Torn Areas as ‘Tough, Resilient’

Two youngsters survive a terrifying explosion in a town square, finding each other and escaping the mayhem–if only temporarily–through their own fantasy world in a heartbreaking new spot for Save the Children. The public service announcement, shot in downtown Lebanon and surrounding areas last year, comes from director Martin de Thurah and production company Bacon…
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