April 28, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

These Are Rules to Live By for Weed Marketers Amid the Green Rush

It is premature to predict that a commercial for cannabis will show up in the Super Bowl–at least in the near future–but marketers in the fast-growing industry should be prepping now for a more open advertising landscape. The advice, from the Cannabis Media Council, comes as the trade group launches its first set of ad…
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