April 28, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

oOh!media Signs Out-of-Home Deal for Commercial Bay

AUCKLAND Today: oOh!media New Zealand is thrilled to announce its successful venture in the retail Out of Home (OOH) landscape, securing a long-term partnership with Precinct Properties’ Commercial Bay.

This collaboration involves the installation of up to 20 cutting-edge digital screens strategically positioned at key intersections and pedestrian walkways within Auckland’s esteemed shopping precinct.

The digital screens, featuring a contemporary design that complements the architectural elements of Commercial Bay, offer an unprecedented opportunity for brands to captivate the vast audience drawn by the prime location and the consistent footfall of 1.2 million monthly visitors. This ensures unparalleled visibility and brand recognition in the heart of Auckland’s CBD.


“We are ecstatic to now be able to offer our clients – new and existing, the opportunity to showcase their work in front of thousands of eyes daily.”


Nick Vile, General Manager of oOh!media NZ, expresses delight in witnessing the installation of oOh! screens at such a premium destination. With Commercial Bay rapidly becoming one of Auckland’s most frequented hubs for shopping and socializing, the influx of people to the CBD presents an excellent chance for clients, both existing and new, to showcase their work before thousands of daily onlookers.

Andrew Trounson, Centre Manager of Commercial Bay at Precinct Properties, expresses delight in partnering with oOh!media to introduce their retail OOH network to Commercial Bay. The digital advertising network has been meticulously designed to harmonize with the award-winning architecture of the precinct, offering brands and clients the opportunity to actively engage with both local and international customers in the heart of Auckland City.

As New Zealand’s largest retail OOH network, oOh! Retail operates in 55 retail centers across the country, effectively reaching an impressive 2.5 million Kiwis each month.

The installation of oOh!’s expanded retail offering at Commercial Bay is scheduled to be completed by October 2023, providing advertisers with an exciting platform to engage their target audience.


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