December 26, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Exclusive: Following a Rebrand, Indie Creative Agency This January Wins Lufthansa’s American AOR

Lufthansa Group, the global airline headquartered in Cologne, Germany, has awarded its North America creative business to Washington, D.C.-based indie agency This January. The agency will focus on strengthening the brand’s salience with U.S. and Canadian audiences. The brand and agency declined to reveal the incumbent agency, or the other agencies it invited to the…
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