May 12, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

The Big Story: New Beginnings

Is the ad tech M&A freeze starting to thaw? A private equity firm bought Cadent for $ 600 million this week. Plus: Programmatic ads hit the big screen, brought to you

The post The Big Story: New Beginnings appeared first on AdExchanger.

AdExchanger