To Repair Brand Image in the Face of Climate Change, Fossil Fuel Companies Turn to Influencers

At first, Francesca Willow ignored the partnership inquiry she received from a Texas-based oil and gas company in mid-May. But when Pheasant Energy sent a follow-up asking about rates for a guest post on her sustainable living blog, “I sent back quite an angry response,” the U.K.-based content creator said. “Or, well, I’m quite British….
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