April 28, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

The Daily Beast’s Obsessed Nets 7-Figure First-Year Revenue

One year after the Daily Beast launched Obsessed, its vertical dedicated to coverage of television and film, the section has topped seven figures in advertising revenue and seen an uptick in readership, according to president of advertising and partners Lindsay Jaffe Levy. The vertical, which publishes reviews, recaps and recommendations, grew out of a popular…
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