May 11, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

The Philadelphia Inquirer Launches Brand Campaign Celebrating Its ‘Philly Bias’

The Philadelphia Inquirer unveiled a multiplatform, multi-month brand marketing campaign today, part of a broader effort from the 194-year-old publisher to reintroduce itself to readers following a brand refresh spearheaded by chief executive and publisher Lisa Hughes. The campaign, created by Philadelphia media agency Red Tettemer O’Connell, centers around the sense of pride Philadelphians have…
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