November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Should Humans Get Out Of The Way?; The Scope Of The Carbon Problem

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Ghosts In The Machine The rise of machine-learning-powered ad products from Google and Meta is changing the performance marketer’s job from a hybrid creative tactician, media hound and command pilot to, well, someone who just feeds data, text prompts and raw creative assets […]

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