Why Joshua Lowcock Hopes His Exit From UM Will Spark Actual Change

In a post on LinkedIn announcing his departure last week after eight years at IPG-owned UM Worldwide, Joshua Lowcock quoted lyrics by the singer Poppy from a song called “Bloodmoney” to help explain what motivated his decision to leave. “What do you believe when everyone is watching? … When nobody’s watching, what do you believe?” […]

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