November 23, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Amazon UnBoxes Its Latest Ads Tools; TV’s Ad Viewability Problem

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Help Me, Help Me Amazon announced ad platform upgrades at its annual UnBoxed conference, just ahead of quarterly earnings today. Like Google, Amazon is now a content fortress with its own cloud, which means that when it makes ad tech updates, the result […]

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