Hard-core Green Bay Packers fans–the ones wearing foam blocks of cheddar as hats–would not consider showing up on game day with a plant-based cheese pizza as a snack. That party foul could result in “unhappy townspeople wielding pitchforks,” according to a focus group member who went medieval in his opinion of cheese alternatives. But moments…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Week of June 1 Cable News Ratings: MS NOW Only Network to Grow Across All Dayparts
EXCLUSIVE: HP Hands Global Media to Publicis, Ending Omnicom’s 17-Year Run
These 18 Campaigns Are Competing for the Coveted Cannes Titanium Lion