May 13, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Women’s Sports Is at an Inflection Point. Here’s How Brands Can Step Up

Historically, there has been an argument that women’s sports were not profitable, with a perceived lack of demand. Recent events show a very different story. This was abundantly clear in Ojai Valley at the espnW Summit, where athletes, executives and brands gathered to discuss the year in sports and highlight what they’re seeing across events,…
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