May 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Netflix’s Ad Tier Hits 15 Million Monthly Active Users Ahead of 1-Year Anniversary

Netflix’s ad tier is celebrating its birthday by rolling out some new numbers. In a blog post today marking one year of Netflix’s ad-supported tier, Amy Reinhard, the company’s new president of advertising, announced that the plan now reaches 15 million global monthly active users. That’s a gain of five million since Netflix last revealed…
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