May 6, 2024

Programmatic

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oOh! launches Art in The Hood installations for its fourth year

AUCKLAND, Today: oOh!media New Zealand has launched its fourth installation of Art in the Hood. This year the winning students’ art is being displayed in three regions around the country: Auckland, Christchurch and Wellington.

The community project focuses on engaging local schools to create unique art that is shared within their local community on oOh!media street furniture.

This year’s theme was future transport, with a brief to the students centred around creating a piece of art that represented what travelling to school in the future would look like.

The project this year was judged by Cleve Cameron – founder & managing director at Big Street Bikers, Stacey Van Der Putten – executive general manager public transport services at Auckland Transport, Katie Taylor-Duke – senior arts advisor at Wellington City Council and Rushani Bowman – passenger transport coordinator at Christchurch City Council.

The overall winning piece this year was created by 11-year-old Harper from Kohia Terrace School in Auckland, who captured the eyes of the judges with her innovative concept of a ‘hydro tram’. 


“The overall winning piece this year was created by 11-year-old Harper from Kohia Terrace School in Auckland.”


Creative adviser Cleve Cameron said, “It beautifully combines old and new technology and the frictionless magic of water to create sustainable transport for the future

Executive GM of Auckland Transport, Stacey Van Der Putten, says, “We are thrilled to see Art in the Hood be brought to life for its fourth year, thanks to our partner, oOh!media New Zealand.

“Displaying the winning art around Aotearoa is such an exciting thing for not only the children but it also inspires entries for years to come. We are excited by the thought of how the future of transport looks through the lens of the youth of today, as they will be our leaders tomorrow.”

Nick Vile, GM of oOh!media, says, “With electric cars, bikes and buses becoming more common in our communities, we thought it would be fitting to ask the children around Aotearoa how they see transport evolving in the future.

“Every year the creativity of the youth of today blows us away and oOh! is proud to provide an opportunity for these creative thoughts to be expressed and showcased through our network.”


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