November 23, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Warner Bros. Discovery Loses Subscribers, But Hopes Advertising Fills The Gaps

Warner Bros. Discovery (WBD) continues to lose subscribers while growing ad revenue. Max, the company’s new streaming service (which combines HBO Max and Discovery+ content), dropped 700,000 global subscribers last quarter, lowering its total count to 95.1 million. The ongoing Hollywood actors’ strike was behind “one of the lightest original content schedules in years,” CEO […]

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