November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Much-Anticipated John Lewis Christmas Ad Stars a Venus Flytrap That Shakes Up Traditions

In the U.K., watching retailer John Lewis’ Christmas ad is as much of a festive ritual as decorating the tree or exchanging gifts. This year, with a different agency and marketing strategy, the brand is hoping to cement its role in both old and new holiday traditions. This latest campaign from John Lewis will be…
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