December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

AB InBev US CMO Exits With No Successor as Bud Light Boycott Bites

After a tough 2023 for Bud Light, Benoit Garbe, the U.S. chief marketing officer of parent company Anheuser-Busch InBev, will resign at the end of the year. Garbe’s marketing role will not be directly replaced, the company confirmed. Instead, U.S. chief commercial officer Kyle Norrington will oversee marketing for the country moving forward. His departure…
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