May 3, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

How Should an Agency Incentivize Its New Business Leaders? This Study Reveals What to Prioritize

Various reports over the past year have made it clear that new business at agencies is changing. R3 found agencies are pitching more for smaller projects and scopes. RSW/US uncovered a backslide in the ease of small and midsize agencies winning business. Agencies overall are navigating clients’ smaller budgets, forcing many to fill up their…
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