To mark Hello Kitty’s 50th birthday, Japanese entertainment company Sanrio worked with creative studio Whatever Co. to launch a campaign encouraging fans to dance with the friendly feline through augmented reality. As part of this campaign, a Hello Kitty AR app is now available to download for free on iOS and Android devices. It allows…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Large Language Models Are Overkill For Some Marketing Tasks. Enter The Small Language Model
Uber Eats and Special US win Cannes Media Grand Prix
Media leader launches fractional offering for SMEs