November 23, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

M&A 2023: Ad Tech Deals Were Muted, But That Could Be A Mark Of Maturity

Ad tech M&A in 2023 can only be described as “weak sauce.” Although deal activity was up 78% in Q1 quarter over quarter, according to LUMA Partners, that isn’t saying much, because 2022 was very sluggish. Deal activity in the ad tech sector last year was down 38%. Why so gloomy? It’s a combination of […]

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