November 27, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Mondelēz’s Marketers Are Zeroing In on Creative Effectiveness

Global snack producer Mondelez International is growing, and its creative marketing strategy is driving its success. For its third-quarter results released in November 2023, the company revealed an expectation of organic net revenue growth of 14% to 15% for the year ahead as it continues to serve over 150 countries around the world. The European…
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