May 7, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Epic Records, 21 Savage Celebrate Immigrants With AR TikTok Filter

To promote the release of rapper 21 Savage’s latest album, american dream, on Jan. 12, Epic Records partnered with creative company Mojo Supermarket to release an augmented reality TikTok filter intended to be used by immigrants. The Dare to Dream filter can be accessed by searching TikTok’s Effects menu. The filter will first prompt the…
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