November 23, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Why VideoAmp Stumbled In The Race To Replace Nielsen

VideoAmp may have established itself as one of the top alternative currency contenders in 2023, but the pressure to win market share is causing cracks in its shiny facade.

The post Why VideoAmp Stumbled In The Race To Replace Nielsen appeared first on AdExchanger.

AdExchanger