November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Heinz Is Worth the Wait in This Understated Ode to Ketchup

Good things come to those who wait–like the perfect swirl of ketchup on a hot plate of fries. A recent survey, conducted by market research firm Toluna, found that 85% of U.S. respondents hold out for condiments when their restaurant meals arrive, and 61% will hold out for Heinz Tomato Ketchup specifically. These findings serve…
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