November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Google’s Ad Revenue Rockets Upward Again, But The Open Web Is Getting Less

Google has always been the internet waystation. People arrive to be shuttled someplace else. Increasingly, though, Google is the destination. Consider the Google ad portfolio. YouTube ad revenue grew from almost $ 8 billion in Q4 2022 to $ 9.2 billion last quarter, the company reported in earning Tuesday afternoon. Google Search added more than $ 7 billion […]

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