April 28, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Premion Buys CTV-Focused DSP Octillion

On Thursday, TEGNA-owned CTV ad platform Premion announced the acquisition of Octillion Media, a DSP launched in 2019 to serve local CTV ad buyers. Premion declined to disclose the terms of the deal.

The post Premion Buys CTV-Focused DSP Octillion appeared first on AdExchanger.

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