November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Netflix Celebrates New Season of Love Is Blind With AR-Enabled Wine

Ahead of the Season 6 premiere of Love is Blind on Netflix Feb. 14, Netflix partnered with wine company Cupcake Vineyards to release a “Love Is Wine” Chardonnay with AR-enabled labels. Shoppers can scan the QR code under the lid of each bottle of Love Is Wine Chardonnay to launch an augmented reality experience that…
Adweek Feed