December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Pfizer Super Bowl Ad Debut Fights Cancer With Science and Queen

If you’re Pfizer and you’re dedicating your first Super Bowl ad to fighting cancer, how do you get the message across without bringing down more than 100 million people across the country? Crank up the Queen. “One thing we have seen, particularly with our new agency partners at Publicis, is the power of music in…
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