May 3, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Visa Reveals Why It’s Not Advertising in the Super Bowl

The Super Bowl season is so game-changing for advertising that some brands don’t even have to be in the Big Game. Visa has a decades-long relationship with the NFL, being a proud partner of the league since the mid-1990s. However, despite a more than 20-year relationship, being in the Big Game broadcast lineup isn’t a…
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