November 23, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

TVNZ and AA Insurance launch Location, Location, Location

TVNZ and AA Insurance are bringing the local version of the renowned UK property series, Location, Location, Location to New Zealand screens for the very first time.

Following the success of the original hit series Location, Location, Location created by IWC, a Banijay company, featuring property experts Kirstie Allsopp and Phil Spencer, the partnership marks TVNZ’s first New Zealand primetime local show with naming rights since the Hyundai Country Calendar partnership began 13 years ago. AA Insurance Location, Location, Location will help Kiwi house-hunters find the perfect home in the perfect location.

Casting is now underway to help house-hunters find their perfect property. Whether you’re upsizing, downsizing, first timers or looking for a forever home and need some expert help, apply at tvnz.co.nz/location.

Melodie Vickars, AA Insurance’s Head of Brand, Marketing & Communications says: “Insurance plays a key role in the home buying process and helps Kiwis get back on their feet when the unexpected happens. We’re thrilled to bring our expertise as a trusted home and contents insurer to New Zealand screens as Kiwis search for their new home.”

Aaron Dawson, TVNZ’s General Manager Customer & Partnerships, said: “With over 28 seasons in the UK and with many successful iterations of Location, Location, Location around the world, we’re thrilled to be adding AA Insurance Location, Location, Location to TVNZ’s property line-up in 2024.

“Our fantastic property shows reach key audiences and we’re excited to be partnering with AA Insurance by bringing together the legacy of the Location, Location, Location format and their reputation as a premium insurance provider through a naming sponsorship deal.”

The hosts of AA Insurance Location, Location, Location will be announced at a later date.

TVNZ is also happy to announce they have partnered with OneRoof as the real estate platform for the series. “ OneRoof is thrilled to partner with this truly iconic show, and play our part in helping more New Zealanders into their dream home.” – Greg Hornblow, Chief of OneRoof

AA Insurance Location, Location, Location is produced by Screentime New Zealand, part of Banijay. Filming will commence soon and the series will screen on TVNZ 1 and TVNZ+ later this year.

The post TVNZ and AA Insurance launch Location, Location, Location appeared first on stoppress.co.nz.

stoppress.co.nz