December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

AI Startup Attentive Is Making SMS Marketing More Personal

Text messages from your friends are personal, so why shouldn’t SMS campaigns be the same? On Tuesday, AI marketing and messaging platform Attentive announced products that allow brands to personalize text messages by applying a mix of machine learning and generative AI to their first-party data. Attentive also has an existing solution to create email […]

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