November 24, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

News Media Has To Save Itself Rather Than Seek Charity From Advertisers

It’s never been more necessary to make journalism self-sustainable and save news media from economic collapse. But it feels like advertisers often frame supporting the news as a charitable endeavor, rather than something that will positively impact their business.  If advertisers feel like they need to go out of their way to support journalism, that […]

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