May 1, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Heineken and Bodega Drop a Boring Phone to Help Gen Z Switch Off and Party

At Milan Design Week, where the world’s most innovative design is on display, one of the buzzworthy launches could be a throwback phone with basic features from the early 2000s. Heineken collaborated with streetwear retailer Bodega to create The Boring Phone, a device purposefully designed with reduced tech capabilities. Produced by Nokia manufacturer Human Mobile…
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