From its upfront stage, Netflix announced that its ad-supported plan now has 40 million monthly active users globally. It also shared plans to launch its own ad tech platform, plus new partnerships with more programmatic platforms and measurement vendors.
The post Netflix Is Launching Its Own Ad Tech appeared first on AdExchanger.
More Stories
Unbound and HubSpot officially partner up
NBCUniversal, Macy’s Ink 10-Year Pact for Thanksgiving Day Parade, July 4th Fireworks
Stuff Group brings new leader for North Island on board