NBCUniversal’s upfront pitch centers on advanced audiences, attribution and the fact that it built Peacock with advertising features baked in,...
Month: May 2024
Experienced radio and television broadcaster Ryan Bridge has been confirmed as the new host for Newstalk ZB’s Early Edition programme....
Contact and Special are enlisting the help of rule-stickler penguin, Nigel, (from their recent ad, “Flatties”) to motivate Kiwis to...
AUCKLAND, Today: Ryan Bridge has been named the new host of Newstalk ZB’s Early Edition, as announced by NZME. He...
No advertiser, publisher, tech vendor or platform is immune to signal loss. But Reddit, which will host its first-ever earnings...
Recently, a list of the top McDonald's loyalty point holders was analyzed on social media. The leader of the pack...
Buyers are looking to discuss several upfront priorities with Paramount, but mergers aren't what's "top of mind," according to ad...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Block And Tackle The sense of urgency about...
CTV is a growth medium with a frequency problem. Ad repetition is one of the most talked-about CTV topics at...
AUCKLAND, Today: Flatties was introduced a couple of weeks ago, and now Contact and Special have teamed up with Nigel,...