June 12, 2026

Programmatic

In a world where nearly everyone is always online, there is no offline.

Zendaya Links With Buzzy Sneaker Brand On for Cinematic Ad and Creative Role

Fresh off her lead role in the sports-themed drama Challengers, Zendaya has inked a deal with Swedish sneaker brand On for a multi-year gig that spans product development, global promotion and creative campaigns. To announce the relationship, On has dropped a cinematic 60-second film with the actor surrounded by dozens of dancers in an indoor…
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