September 28, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

The Good, Bad And Overblown About The Trade Desk’s Top 100 List

The Trade Desk’s decision to release a list of the top 100 publishers on the open web has been the talk of the digital advertising industry for the past week. Calling out the cream of the crop among media owners feels like a crystallization of The Trade Desk’s apparent pivot from champion of the open […]

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